Marc Andreessen claimed that, “Software is eating the world,” in 2011 with the rise of the software revolution. Does it mean that it is the beginning of the end for social media marketing agencies? First let’s define the term ‘software’ and how it affects the world.
Content Marketing is only good as the story being told. Brand stories are not merely fillers on a website or a brochure, but actual stories carefully crafted to reach audiences at an emotional level. The stories should contain facts, feelings and interpretation of an idea that the audience believes in.
This morning when we logged into our Twitter account @NeatInteractive there was a box at the top of the screen inviting us to view the performance of our tweets in an improved dashboard. Upon a first quick visit, the dashboard looks sleek and clean. We have seen Twitter’s analytics before, but this is an improvement over previous versions. If you want to see your analytics, go to ads.twitter.com and login with your Twitter account.
